Africa & Beyond are an independent, owner-run tour operator specialising in tailor-made holidays to Africa, the Indian Ocean and Arabia. PURE Design Studios were tasked with redesigning the company website that would re-enforce their reputation as experts in delivering customer expectations through their unrivalled knowledge of the region. The same fresh, clean design was also applied to the company’s travel brochure, reflecting the premium nature of the travel experiences they offer. We also were asked to produce a video that showcased various regions around Africa to help customers see what area suited them best. This took the form of an animated map that took the customer on a journey around the sights and sounds of Africa.